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Workshop Questionnaire Design - Scientia Academia

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Questionnaire Development

workshop on Questionnaire Development and Role of Theory

Dr. Zuraidah Sulaiman

Senior Lecturer
Department of Business Administration
Faculty of Management
Universiti Teknologi Malaysia (UTM), Malaysia

 

Expertise:

Dr. Zuraidah is a full-time faculty member at Faculty of Management, Universiti Teknologi Malaysia. He has published research articles in impact factor and international journals. Her area of expertise is;

  • Consumer Behavior
  • Purchase Decision
  • Green Marketing
  • Perceived Risk in Purchase
  • Complaint Management
  • Technology in Business
  • Quantitative Data Analysis

Content of the Workshop

   Overview of scale development studies

√   Value of theory in questionnaire design

   Process for developing and testing questionnaire

√   Format and data analysis

   Establishing validity

   Establishing reliability

 

Note:

English is the Medium of instruction of this workshop.

Attraction of the Workshop!

  • Face to face interaction with the speaker
  • Very suitable for those who are at initial stages of instrument development
  • will be held in a small group not more than 20 people
  • The speaker is expert in quantitative data analysis
  • Explore new dimensions of questionnaire design

 

Note:
Certificate, lunch, and helping material will be provided.

Who should join this workshop?

  • Academicians
  • Researchers
  • Scholars
  • Consultants
  • Postgraduate students

Important Dates

Workshop Date:
November 07, 2017

 

Time:
01:30 pm – 05:00 pm

 

Registration Deadline:
November 03, 2017

 

Early Bird Registration:  Before Oct 26,2017

Registration Details

Registration Fee (Normal):   RM 100

Early Bird Fee:  RM 80  –  (Before Oct 26, 2017)

Please register at the following link: https://goo.gl/RPrvbX

 

Kindly pay the workshop fee to the following account:
Account Number (CIMB): 8 6 0 3 0 5 8 1 0 4
Account Name: Scientia Academia

 

Note:
1. Please submit the payment receipt to confirm your registration at mr.wasim08@hotmail.com

2. Only paid participants will be entertained on first come first serve basis (Limited to 15 Seats)

 

Contact:

M. Wasim Akram
Manager | Scientia Academia
Email: mr.wasim08@hotmail.com
Mobile: +60 1137 3722 71

Venue

Scientia Academia Head Office
No 7, Kabudayaan 12, Taman University,
Skudai, Johor, 81300, Malaysia